Turning Food Waste Into Snack Sales With Upcycled Ingredients

Betty Lu shows how Confetti Snacks turns unwanted vegetables and fruits into potato chip alternatives that taste good, sell well, and keep food out of waste streams. In this video, she breaks down the thinking behind an upcycled snack brand and the product strategy that helped it grow fast since 2018. Buyers watching the food and beverage suppliers category will get a clear look at how a simple ingredient idea can become a scalable consumer product with commercial appeal. It is a practical watch for anyone tracking innovation in healthier snacks, waste reduction, and new product development.