America Can't Quit Artificial Dyes. Here's the Ugly Truth Why.
The U.S. government told the food industry to remove all synthetic dyes by the end of 2026. The food industry said that would take at least six more years. So who is right, and what actually goes into replacing the artificial colors that have been in our food for decades? We went inside Sensient Technologies, one of the largest natural food color manufacturers in the world, to find out why transitioning away from synthetic food dyes is so much harder than it sounds, what the science of natural food coloring actually looks like up close, and whether that 2026 deadline was ever realistic in the first place. If you have ever wondered what is really in your food and why change takes so long, this one is worth watching.