Unpacking Saudi Arabia's $5B LIV Golf Gamble Collapse
Saudi Arabia’s Public Investment Fund is set to withdraw its funding from LIV Golf by 2026, ending a billion-dollar endeavor that aimed to rival the PGA Tour by attracting elite players like Jon Rahm, Brooks Koepka, and Bryson DeChambeau. Despite the high-profile signings, the initiative failed to destabilize the established sports hierarchy. We delve into the missteps and strategic errors that led to this outcome and consider the implications for athletes now looking at challenges in returning to the PGA Tour. This seismic shift in professional golf has grabbed attention from fitness equipment suppliers around the world.
Suppliers
United States
The Farms Golf Club
The Farms was created by legendary golf purists for people who love nothing more than having a golf club in their hands. That commitment to
United States
Iron Horse Country Club
Welcome to the newly renovated Ironhorse Country Club, a private club and golf course located in West Palm Beach, Florida. Every facet of th
Pakistan
V.H.S Enterprises
Manufacturers of Sports Gloves including Ski Gloves, Water Ski Gloves, Snowboard Gloves, Long board Gloves, Sailing Gloves, Shooting Gloves,
Netherlands
Schelde Sports BV
Manufactures basketball and other team sports equipment designed for efficiency and ease of use. Their product range includes basketball bac
Germany
Spieth Gymnastics GmbH
Spieth Gymnastics GmbH manufactures and supplies a range of gymnastics equipment including apparatus, exercise floors, mats, and accessories
Articles
What the 2026 Sports Industry Numbers Reveal About the Future of the Game
The old business of sport had a simple formula: ticket sales, broadcast rights, a jersey sponsor. That era is over. According to Deloitte's
Zero Waste Sports Revolution
Sports and leisure events are entering a moment of reflection as organizers, teams, and venues recognize that the future of the industry dep
Global Sports and Leisure Companies
The global sports and leisure market has grown into a powerful industry supported by companies that continue to push design, performance, an
Videos
Why Wellness Clubs Are Becoming the New Third Place
In a world that feels more digital than ever, wellness membership clubs are drawing people back into shared spaces that offer real connectio
How NFL Stadium Design Drives Revenue: Inside the Superdome
This video takes you behind the scenes of the Superdome's $560 million renovation to show how stadium architecture is reshaping the fan expe
The Hidden Algorithms Behind Football Success
This video walks through the new data driven engine reshaping professional football, showing how owners, investment groups and club executiv
New Balance Is Winning What Happened to Nike
New Balance is having a moment and it is not by accident. While other sneaker brands fight for attention this one quietly surged ahead. In t
Barcelona Just Built a £1 Billion Stadium and It Changes Everything
Camp Nou is not just getting a facelift. Barcelona is spending £1.1 billion to build what could genuinely be the most ambitious sports venue