Affinity Petcare, S.A.

Since 1979, Affinity Petcare S.A. has developed nutrition and care products for dogs and cats, grounding its business in the relationship between animals and people. Its portfolio includes complete foods sold under the Ultima, Advance, Brekkies and Libra brands through supermarkets, veterinary practices, specialist retailers and online channels. Recipes address life stage and individual nutritional needs, combining proteins, vitamins, essential fatty acids, minerals and fibre. The Advance range includes veterinary diets and formulas incorporating probiotics and prebiotics to support the microbiota. Veterinary nutritionists, ethologists, food technologists, scientists, quality engineers and technicians contribute research and technical expertise to recipe development.

Operating in 36 countries, the company has expanded its European presence through businesses and brands in France, Germany, Italy, Portugal and the United Kingdom. Its factories hold ISO 9001 and ISO 22001 certification, while ingredient sourcing is managed through supplier relationships based on defined standards, respect and trust. Affinity scientifically verifies the health benefits of its foods and shares research findings in scientific journals. Beyond nutrition, its Foundation promotes the role of animals in society, including work on the connection between human and animal health and initiatives addressing animal abandonment and adoption.