Pon Bicycle Holding B.V.

Pon Bicycle Holding B.V. brings together more than 20 bicycle brands, including Gazelle, Cannondale, Kalkhoff, Schwinn, Caloi, Cervélo, Urban Arrow, FOCUS, Santa Cruz and Veloretti. Its portfolio covers bicycles for commuting, family transport, road racing, mountain riding, BMX, urban use and pedal-assisted travel. The group also supplies bicycle parts and accessories through brands including BBB Cycling, Nimbl, Reserve Wheels and OneUp Components. Its offering extends to carbon wheelsets, cycling shoes and maintenance tools. Bike Mobility Services provides digitally delivered leasing, subscription and cycling mobility programs for consumers, employers and employees.

The group operates assembly facilities in the Netherlands, Germany, the United States, Brazil and Lithuania, with seven assembly sites across its manufacturing network. European facilities assemble products for Gazelle, Cannondale, Urban Arrow, Kalkhoff, FOCUS, Santa Cruz, Cervélo and Veloretti, while Santa Cruz is assembled in the United States and Caloi in Brazil. Its Bike Mobility Services branch works with thousands of bicycle dealers and service providers to provide access to bicycles and maintenance support. Lease a Bike, BusinessBike, B2Bike, movelo and Fietsned support employer bicycle leasing, e-bike pool programs and bicycle fleet service. Retail and experience operations include Mike’s Bikes in California and Colorado, plus Ride Out in Amsterdam.